Sunday, December 12, 2010
Curve
This is one of the worst perfume ads I’ve seen in a while. It is a change from the average image of a half dressed woman or couple in settings that have nothing to with the advertised product. However, I find this one to be worse. This perfume ad portrays women as stupid bimbos who only think about two things: men and shoes (and maybe a third thing being perfume). Women do not hear nor think about anything else. They are small-minded and easily swayed by images of attractive men. The ad says that women are materialistic and shallow. I found this advertisement in a recent edition of Cosmopolitan magazine.
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